To be fair it now turns out that "ambush advertising" is considered to be advertising that uses rugby as a marketing tool. So if coke has the contract but pepsi has ads up with people playing rugby...look out!
The Wellingtonista is a blog about Wellington - New Zealand's capital city. more
Got something to tell us? info@wellingtonista.com
To be fair it now turns out that "ambush advertising" is considered to be advertising that uses rugby as a marketing tool. So if coke has the contract but pepsi has ads up with people playing rugby...look out!