Ponoko make the Grey Lady

Ponoko in the NYTLocal start-up and Friends-of-Welling­ton­ista Ponoko (among oth­er con­nec­tions to us they’re also part-spon­sor of our awards this year) have their pic­ture at the top of an inter­est­ing arti­cle in the tech sec­tion of today’s New York Times. The arti­cle talks about the rise of inter­net-aid­ed design and mak­ing and describes Ponoko thus:

Ponoko, a com­pa­ny based in New Zealand, allows cus­tomers to upload designs for flat shapes that can then be snapped togeth­er like Ikea fur­ni­ture. Mak­ing a pro­to­type can be as sim­ple as cut­ting shapes out of card­board. Users then cre­ate a dig­i­tal ver­sion and send it to Ponoko, which cuts the pat­tern out in met­al or wood with a laser.

There’s a fair head of glob­al buzz build­ing up around Ponoko, whose poten­tial extends far beyond the Times’ fair­ly neu­tral descrip­tion of what can be achieved with them today.

And as for us: well, we were very excit­ed to note what looks like a pro­to­type of the high­ly sought after 2nd Annu­al Welling­ton­ista Award tro­phy vis­i­ble on the table between Dave and Derek. So maybe this means we’ve made the Times as well?