The carrots! They are mobbing!

Con­scious Con­sumers is organ­is­ing New Zealand’s first Car­rot­mob.The basic idea of a Car­rot­mob is to organ­ise con­sumers to shop at a par­tic­u­lar busi­ness, if that busi­ness pledges to use the mon­ey to adopt more envi­ron­men­tal­ly and social­ly respon­si­ble prac­tices.  The busi­ness that wins the ‘mob’ of con­sumers is the one that pledges to use the […]