Hadyn ori­gin­ally pos­ted this over at The Drop­kicks, but since we used Wel­ling­ton as the example (and the map looks so nice), it seemed appro­pri­ate to cross post it over here…

The gist of the story is that the Inter­na­tion­al Rugby Board, in a bid to halt ‘ambush mar­ket­ing’ around the ven­ues for the 2011 Rugby World Cup (being held in NZ, did­n’t you know?), is request­ing a 5km advert­ising ban around ven­ues where games are being played. To quote Hadyn…

Now without any bias, that is down­right in-frickin-sane!

…which is entirely right. Take a look at what a 5km non-advert­ising zone around the Sta­di­um would actu­ally catch…

5km zone around the Caketin

…yep – pretty much the entire cent­ral city and inly­ing sub­urbs. Are all those dair­ies going to have to take down the hoard­ings of non-author­ised soft-drink man­u­fac­tur­ers? Will the buses have all their advert­ising removed for inner-city ser­vices? Oggi’s gonna take down all their bill­boards? Methinks: No. Way.